HUGO’S CELLAR Dweller

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If you really want to get deep in the philosophical weeds sometime, try thinking too much about what constitutes “good taste.” Objectivity, subjectivity, professional norms, expert opinions, philosophical treatises*— they’re all there to dazzle and confuse you.

There is no accounting for taste, the saying goes, and trying to impose your ideas of such on another is a losing proposition. Some people love Mozart; others favor the banjo. You may be anosmic, your wife may be a super-taster. Many upwardly-mobile types crave the furnishings they see in design magazines, while an Italian countess would scoff at such monochromatic dreariness.

Of course, the best tasting things generally could be said to be in good taste, but the converse might not be true. (See, I’m already confusing you.) You might find the sour, aged pungency of classic Roquefort cheese to be exquisite, and ordering it might be thought of as being in the best of “taste,” but it is easy to imagine that others might find such bracing, cultured gaminess repellent — to their palate if not their less-sensory sensibilities.

I could argue that people like big, jammy California wines because they haven’t learned to appreciate the nuances of Pinot Noir (in the same way a music teacher disdains rock and roll in favor of Miles Davis), but to many, the former taste good and the latter do not. Does this mean I have better taste than they do? I would argue yes, but they could argue just the opposite and they would not be wrong.

Good taste is accumulative. Good taste is experiential and highly personal, and at the end of the day, it is not worth the contentiousness to argue otherwise. Which is why one can view the enduring popularity of Hugo’s Cellar only through the lens of those who love it.

Image(Let’s do the Time Warp!)

To love Hugo’s you have to enjoy getting there. And to get there, you have to negotiate the casino floor of the Four Queens — a joint that’s been around since 1966 and has the decor to prove it.

Saying the Four Queens has seen better days is like saying Rudy Giuliani might have a bit of an image problem.

Many have trod here over the decades — locals and tourists alike — strolling to the short stairwell in the middle of the casino which descends to the “cellar” (top of the page).

What they seek when they enter is not “good taste” but, to their minds, something that simply tastes good. To many, this is what Hugo’s is and always has been: a trip down memory lane. This is what “gourmet” was back in the 80s and this is still how it ought to be, right down to the two sides on every plate. Hugo’s revels in its homage to the Seventies — a glorious ode to the kitschy dining of yore. And it does so without apology and with blissful ignorance of how restaurants have evolved.

Almost as fair warning, the menu is posted at the top of the stairs. Being both very long and difficult to read, it serves as a cautionary tale to anyone who thinks there will be cartwheels done in this kitchen. Along the staircase walls you’ll find the awards, most of which are for a wine list that would’ve been pretty impressive in 1992.

At the bottom of the stairs you’ll find a fake fireplace and the kind of brick paneling that was last in fashion when triple-knit leisure suits were all the rage. There is “art” on the walls too (having nothing to do with food), which provides an ersatz sense of hominess. and a low ceiling (and carpet) to enhance the coziness — the whole effect being to remind you of grandma’s rumpus room, circa 1969.

Thankfully, the carpet isn’t shag, although it really should be.

Image(An LBGTQ conundrum: who gets the rose?)

“Always a Touch of Class” is the tag line for the restaurant, and the promo materials offer “romantic and elegant dining with exquisite service in a casual setting.” We’ll leave it to less generous folks to parse the veracity of these assertions, but be forewarned: there is nothing casual going on when it comes to prices.

When it comes to the cooking, there is not a modern thought on the menu. No tweezer food here, no siree! This is protein, starch and veggie territory, gussied up just enough to justify the tariffs.

Here you will find such stalwarts as a table-side salad carte ($22); Fire-Grilled Chicken ($47); a very good Beef Wellington ($69); and a Chateaubriand for Two ($175).  By comparison, the crab cakes ($22) and escargot ($19) seem like relative bargains. By design, the menu lists all pricing in script (as in “Forty-six dollars” for vegetarian, ricotta-Stuffed Jumbo Shells), presumably to soften (or disguise) the sticker shock.

Appetizers arrive without fanfare and without finesse. Calling the crab meat “lump” is a stretch, but it’s is cooked and seasoned well, with a piquant citrus aioli to spice things up. Those nineteen dollars escargot are topped with a little puff pastry hat, no doubt plopped thereon to convey fanciness. After these, the salad carte arrives (beware any noun with a superfluous “e” attached) and things begin to nosedive.

Image(Hail sodden Caesar!)

What may have seemed charming forty years ago, now appears formulaic and metronomic, as the staff** goes through the motions with all the enthusiasm of a mortician embalming his 5,000th body.

At their first “performance” (after bored menu recitations and silverware dropped (literally) on the table), you notice the too-cold lettuce drenched with pre-made dressing (above). Then comes the accoutrements showmanship comprised of the following: “You want anchovies?” Mr. Personality inquires. “Yes, please,” and in they go with all the panache of a cop writing a traffic ticket — all of it to no great effect, other than the oohs and ahhs of other tables. You’re basically at a by-the-numbers salad bar with your own, sullen salad-tosser.

Image(Consider yourself cleansed. Photo courtesy of @VegasSkinny)

At some point a “palate cleanser” shows up in the form of a small scoop of sorbet sitting in one of those sugar cones boasting the structural integrity (and taste) of balsa wood. About the same time, a second bread basket replaces the first and is just as stale.

Image(Meat and 3)

Then, your sixty-nine dollar Wellington arrives (above) and the head-scratching begins. “Who is buying this stuff?” you ask yourself. Are the tables of cargo shorts enamored of sixty dollar steaks? Are the nice, 70-something gray-hairs behind you wowed by fifty buck Raspberry Chicken? Perusing the wine list, you see pages of bottles costing hundreds of dollars, and you’d bet your last Bonnes Mares Burgundy there hasn’t been a three-hundred dollar bottle of Bordeaux sold here in this century.

But the crowds come, oh yes they do. All I had to to was put some pics of Hugo’s on my social media platforms and dozens of “I love that place,” and “so romantic” comments came pouring forth.

What do they love, exactly? And in what “good taste” do they trust? This is where you have to get philosophical. What Hugo’s is selling is familiarity. And memories. And consistency in the service of 1970s banality. The very things a food snob might criticize is what keeps the customers coming back.

Image(Sea bass “Béarnaise” + ubiquitous Brussels)

Sure, the twenty-one dollar prosciutto-wrapped shrimp is way too salty. Of course the fifty-five dollar Maple Bourbon Duck is a bit overcooked and none too crispy. But who cares if the seventy-one dollar sea bass is dappled with a sorry excuse for Béarnaise? Nobody here wants to be challenged or dazzled by their food, they just want to be filled up by stuff they wouldn’t cook at home.

And at that level, Hugo’s fills the bill — this kitchen has churned out these dishes this way for so long, they meet the customers’ expectations like an episode of “Murder, She Wrote.”

If dessert you must, then the nineteen dollars Bananas Foster are flamed table-side for your amazement. The seven dollar Dessert Cart (no “e” necessary when you’re charging less than a sawbuck), looks to be straight from 1983, the first time I ever entered this time warp. They also give every female a long-stemmed red rose upon entering, which apparently also amazes the minions. (Pity the poor hostess who has to handle this transaction with the transgender crowd.)

Is any of this in “good taste” by 21st Century restaurant standards?

Absolutely not, and that’s exactly the point.

Dinner for three (three apps, three entrees, with a split dessert) came to $100/pp.)

HUGO’S CELLAR

Four Queens Casino Hotel

202 East Fremont Street

Las Vegas, NV 89101

702.385.4011

>>>>>>><<<<<<<<

*”Subjective universal judgments,” is how Immanuel Kant put it. In Kant’s world (the world of an 18th Century German philosopher – a world without black velvet Elvis “art”), the judgment that something is beautiful or sublime is made with the thought that other people ought to agree with this judgment — a sensus communis if you will — a community of taste, agreed to by a consensus of society. All of which sounds plausible until Slim Jims and Celine Dion are brought into the mix.

**to be fair, our sommelier was charming and helpful. The rest of the staff, when they spoke, acted like they were reciting the Pledge of Allegiance at gunpoint.

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A Kidney Stone of a Decade (2010-2019)

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Let’s face it: 2010-2019 was a kidney stone of a decade.

We couldn’t pass it fast enough.

Consider the following:

10 years ago, Las Vegas was on the balls of its ass.

Down for the count.

Kayoed.

Poleaxed.

On queer street.

And so was I.

The Great Recession (which was really a depression), hit Vegas hard and lots of people harder.

In the span of two years (2008-2009), everything went from coming up roses to straight-in-the-shitter.

Incomes shrank, property values dried up, careers tanked. Everyone was simultaneously on-edge and stupefied by the economic implosion.

It took five years for Las Vegas to see any light at the end of the tunnel, and for some of us, a few years more.

If the first half of the decade was taken up with gloom and doom, the second half made some of us long for the good old days.

Because with the economic recovery (and Vegas’s bounce-back), came other sinister forces: insipid social media, political nihilism, and social polarization on a scale no one could’ve imagined ten years ago.

In my world, I split the decade past in half — into those bleak times of economic despair (2010-2013), and then from 2014-2019, when everyone got on Facebook and Instagram, camera phones improved, and the whole world became a maelstrom of narcissistic bloggers, and internet advertising inundation.

If the last 10 years taught this old dog anything, though, it was that the yin and yang of life is ever-present and never-ending. Because with all of our financial troubles in those five early years of ’10-’14, were also when our food writing persona reached its peak.

The financial remuneration may have been small, but from our Iron Chef and Top Chef Masters episodes, to local TV and radio, to publishing the first editions of EATING LAS VEGAS – The 52 Essential Restaurants (2011-2013) with Max Jacobson and Al Mancini, it was all quite a ride for a few years. (To this day, The Food Gal® muses that all that fun was one of the reasons I was hanging on by my fingernails.)

And then, as mentioned above, 2014 rolled around and suddenly everyone became an instant expert.

And as “influencers” rose, blogging (which requires, you know, like actual writing) waned. I attribute this as much to the improvement in camera phones as anything else….because, as they say: a picture is worth a thousand words, and if you can just snap a pretty pic, who needs to write anything?

Image(Me, influencing)

It’s the rise of those “influencers” that has given me pause for four years now. Not because I don’t enjoy their tasty snaps, but because, fundamentally, what they are doing is promoting themselves and the restaurants they cover, not looking at anything with any sort of critical detachment or rigor.

At its core, “influencing” is advertising, even though no one wants to call it that.

By the same token, I tend to give Yelp (which also came out of nowhere a decade ago) a pass, because Yelpers (be they informed or idiots) are just tossing it out there whether they liked something or not. They’re not quietly in cahoots with the places they go to, trying to drive business to a restaurant (and by extension to themselves), by telling everyone how “yummy” everything is.

Look at the comments of any food influencer on Instagram, and you’ll see hundreds of comments along the lines of “looks fabulous!” and “get in my belly now!” One wonders if these things really move the needle for restaurants, since, if you look at the numbers, if 587 people exclaim “I can’t wait to go there” to any restaurant anywhere, and even a fraction of them do, then the place would be a raging success.

It’s a fair bet that there are restaurants all over town who are still looking for customers on a Wednesday night who’ve had an influencer garner hundreds of exclamations from their followers over some oozing pizza pics.

For example, check out this feed from someone calling themselves “The Las Vegas Foodie.”

This person claims to have 187,000 followers. A picture of a Big B’s barbecue sandwich claims that 35,706 people saw the picture and “liked” it. Hundreds chimed in with “sooo good” and “that brisket”-type comments, while a few naysayers gave the grotesque belly bomb a thumbs down. The point is if 36,000 people are fans of, or slavishly engaged over, a barbecue restaurant (and hundreds more are proclaiming their love for its sandwich), there should be a line out the door 24/7 for this place. You can take it to the bank: there is never a line out the door at Big B’s.

By the same token, this dumb video of a milkshake being made supposedly is liked by 285,000 people — which is 100,000 more people than “Las Vegas Foodie” has followers.

It’s all quite ridiculous, but this is the world we live in now. Writing about everything except current events and politics has been devalued. People want to be spoon-fed pablum. Big media controls your news feed; social media pictures control just about everything else.

Which raises the question(s): Where will people get their information in the next decade? Is the world going to devolve into nothing but video “stories” and political diatribes?

Facebook, Instagram, and Twitter would like it no other way. They want you to get all of your information (from the food you eat to the movies you see) from their advertising platforms, and as they slowly boil the privacy frog (by using your data to target you), the value of anything besides a tweet or listicle or a flashy snapshot becomes lessened.

The public, who, let’s face it, never liked to read much anyway, is happy to buy consumer products based upon an influencer’s photo, just as it is comfortable with a President conducting foreign affairs through his tweets. The less you have to think, the better, which is exactly how the people selling you things want it.

Ten years ago I was on a panel with the then-heavyweights of the food-writing world: Barbara Fairchild, Jeffery Steingarten, Dorie Greenspan, Alan Richman, Andrew Knowlton, et al. In the audience were several nascent food bloggers (like Eater LA’s Lesley Balla) who asked us what we thought of the budding internet interest in food and restaurants, and if they (the magazine editors/writers) thought that social media would/could ever affect their business model. “They all brushed the question aside,” Balla told me, “and acted like it was no big deal.” Recounting the story to me a decade later, she sounded both bemused and wistful, “I don’t think they had any idea what was coming, and never knew what hit them.” Indeed.

It will be interesting to see what hits in the next 5-10 years in the food writing world…or if another sucker-punch knocks us out altogether.

Happy New Year!

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You Know You’re An Old Vegas Foodie If…

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You know you’re an old Vegas foodie if you remember:
 
The Green Shack
The Swiss Cafe
The Alpine Village Inn
The Hilltop House
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Larry’s Villa (the steakhouse, not the toothless stripper joint)
Ferraro’s when it was trimmed in pink neon
Nora’s when it wasn’t any wider than an SUV
Chateau Vegas when it was a mob hangout
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Hugo’s Cellar when it was cool
The Golden Steer when it was good
When you first ate a Capriotti’s “Bobbie” (probably around 1996)
When the Rio Wine Cellar was run by a weird-ass Brit named Barry Larvin
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Don the Beachcomber
Morton’s and Palm being our two best steakhouses
When there were only 3 sommeliers in the entire town
Little Joe’s BBQ joint at Plant World
Cosmo’s Underground
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Hamilton’s Cigar Bar
Taco Cabana’s roof caving in
The House of Lords
Nick’s Supper Club
Lillie Langtry’s and its carved wood interior:
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That’s Italian – which barely was…since it was owned by a smarmy Frenchman who smothered everything in cream sauce
When Andre’s was the coolest place in town
Nicky Blair’s
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Bob Taylor’s Ranch House… when you had to look for the blue light
Frogeez
Pamplemousse when it was a celebrity hangout…not a tourist trap
The Monte Carlo Room at the Desert Inn
Dickinson’s Wharf
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The Dome of the Sea….with a moveable harpist!
Commercial Center when it was crawling with decent restaurants….a dozen of which were Asian, with 4 Korean joints in the middle of it all
The Venetian being where Herbs & Rye now is located
Prepare to eat, prepare to DIVE:
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 The original Bacchanal Room
Piero’s when the chef was actually named Piero
The Palace Court when Burt Reynolds hobnobbed with men in leisure suits:
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Finally, you really know you’re an old Las Vegas foodie if you remember…
Women in helmet hair dining with men in tuxedos in a purple fern bar:
Image(The Imperial Room at the LV Hilton)
Many thanks to Classic Vegas for many of these tasty Vegas snaps.