John Curtas is …

Holy Publicity Batman! ELV is in the New York Times!

Issac Brekken for the New York Times

Yes, it’s true: ELV, the man, the myth, the book, the website and even his pesky, irritating co-authors were featured yesterday in the Dining & Wine section of the New York Times.

As the Times pretty much represents the Holy Grail of food publicity America, wethinks this represents the pinnacle of our restaurant writing career, and will, accordingly, become more insufferable, imperious, infuriating, elitist  and condescending than ever.

But we ask our loyal readers not to fret, as we promise to remember all the little people as we bask in the glow of our new-found fame.

And, as there is a certain da Vinci-esque look…

http://static.guim.co.uk/sys-images/Guardian/Pix/pictures/2010/3/23/1269343614193/A-reproduction-of-The-Las-001.jpg


….to the photo they ran, you may henceforth refer to ELV as “Foodie Jesus.”

That is all.

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5 Responses to Holy Publicity Batman! ELV is in the New York Times!

  • Saint ELV is more like it…..

  • Funny, you dont look Jewish!

  • Congratulations to the three of you! Exposure such as that would seem to be a good thing. Aside to Mr. Jacobson: Please know I am still endeavoring to craft grammatically sound sentences.

  • Holy crap! The da Vinci Code got me thinking about hidden symbolism in The Last Supper. Thinking about the meaning in that top photo is going to make my head explode.

  • Does Max ever smile?
    TRH

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