GUY FIERI Gets It Done

http://images.thecarconnection.com/med/guy-fieri_100343369_m.jpg

When you’re a human cartoon, it’s tough to be taken seriously.

When your pedigree springs from the louche environs of UNLV and the middle-brow banality of Johnny Garlic’s (not to mention those dens of sophistication: Sacramento, Santa Rosa and San Jose, et al, (wherein this franchise fits like stretch pants on a soccer mom), serious gastronomes consider your cooking  (if they consider it at all) unworthy of their time or calories.

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Holy Publicity Batman! ELV is in the New York Times!

Issac Brekken for the New York Times

Yes, it’s true: ELV, the man, the myth, the book, the website and even his pesky, irritating co-authors were featured yesterday in the Dining & Wine section of the New York Times.

As the Times pretty much represents the Holy Grail of food publicity America, wethinks this represents the pinnacle of our restaurant writing career, and will, accordingly, become more insufferable, imperious, infuriating, elitist  and condescending than ever.

But we ask our loyal readers not to fret, as we promise to remember all the little people as we bask in the glow of our new-found fame.

And, as there is a certain da Vinci-esque look…

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….to the photo they ran, you may henceforth refer to ELV as “Foodie Jesus.”

That is all.