Havin’ a Hankerin’ fer HEARTHSTONE

Hearthstone is very zeitgeist-y. This is neither a compliment nor an insult, just a statement of fact.

Everything about its menu is designed to appeal to those who know just enough about food to want something better than Claim Jumper and Panera, but not so snooty, well-heeled and demanding that they are willing to spend $200+ dinner for the really good stuff. In this respect, it is very much like the newly opened Therapy: an amalgam of middle-brow, consumer-friendly signifiers (pizzas, small plates, pastas, burgers, etc. etc.), all designed and executed by good chefs, not a bunch of accountants.

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ECHO, RIG and a Second Opinion

Having spent the last few weeks getting blasted with semi-encouraging Facebook food photos from half of my friends list, I was encouraged enough to take an evening out to Tivoli Village’s newest “place that probably uses a chalkboard for a permanent feature somewhere”, aka Big-money-backed trendy restaurant.  I was mildly entertained by the idea of a butcher shop/bar downstairs, and I was even going to go to the media event pre-opening.  I missed out on the free E&R branded Victorinox chefs knife with the tote bag, but plans changed when I had to go watch doctors pull a medical oddity the size of a lemon out of my brother’s brain (he’s fine now, and I already had that exact knife anyways).  Well, I made it out and my first impression was…


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ECHO & RIG Has ELV Beating His Meat

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Let’s get one thing straight right from the get go: The name Echo & Rig means nothing. There is no Mr. Echo (or his Bunnymen); there is no Mrs. Rig.

The name is made up, contrived by management and conceived by contest — a competition, we were told, among employees to come up with a unique-sounding name. The name is catchy alright, but it also tells you nothing about the establishment. Thus, is the concept, like its cognomen , more than a bit confusing.

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