SUGAR FACTORY Fractiousness

ELV’s Invariable Inverse Endorsement Postulate: The quality of anything is inversely proportional to the number of celebrities endorsing it.

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Let’s get a few things out of the way right away: The Sugar Factory is a “concept” restaurant, carefully calculated to corral casino crowds to consume its confections. It neither aspires to be, or can compete with, the better three-meal-a-day joints around town like Simon, MOzen, The Verandah, et al. Its competition is places like the Cheesecake Factory, Serendipity 3, and whatever and wherever sappy, shocking, over-the-top, sweet, sugary succulence is being supplied to our slack-jawed citizens.

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The Smiths Give ELV the Crabs

The secret to eating crabs is to remove the shell from the meat, not the meat from the shell. – John Mathew Smith (Wine executive, Burgundy lover, crab junkie)

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If you think meat is murder, then ELV suggests gettin’ crabby at Crab Corner. If you’re lucky, John and Irene Smith, formerly of Wilmington (Delaware, not North Carolina) will be there to give you a lesson in carefully calibrated, coordinated and creative crab cracking.

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