Letter of the Week – Au Revoir to ALEX and All That

ELV note: The following comes from our Facebook exchange with Eric Gladstone about the whys and wherefores of ALEX‘s closing in the Wynn tomorrow night, and what it means for Las Vegas’ dining scene. Consider it a supplement to Gladstone’s article this week in the Las Vegas Weekly about the demise of this short lived (May 2005-January 2011) grande dame.

Dear ELV,

The patron who would best appreciate Restaurant Alex is not the patron Wynn/Encore is looking to attract anymore. Unless he’s bringing his 20-something son or daughter along, with access to the credit card [Speaking of the credit card, they might want to note that—specials aside–.fine dining price points certainly haven’t gone anywhere—Lakeside Grill’s entrées average in the $50 range. Perhaps linen suppliers are the most endangered species in the equation.] It’s hard to recall any example in modern Las Vegas history of a property changing its customer focus so dramatically.

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