Paris, My Way

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Having been to Paris a dozen times in the past twenty years, I pretty much consider myself an expert on the subject — which puts me firmly in the camp of roughly a million other Americans who, at the drop of a beret, will tell you everything you need to know about how they enjoyed themselves over there.

But like anyone who vacations to the same spot again and again, one starts to feel a certain knowingness and possessiveness — a visceral connection to claim it as your own. But let’s not fool ourselves, I may be an accomplished tourist– familiar with Paris’s streets and sites, and able to orient myself quickly — but I’m simply an enthusiastic visitor. With the Olympics coming up this week, and Paris! Paris! Paris! being all over the news, the least I can do for my loyal readers, is offer a few travel tips should you find yourself headed there anytime soon, either physically or in your dreams.

We’ll start with some general advice, and sprinkle in some words of wisdom, heavily sauced with sarcasm…and a buttery Béarnaise, of course.

First, let’s concentrate on the important things.

 Getting there: Take Drugs! Get sleep! We’re talking on the airplane, silly. Benadryl works for me. Gummies for others. Steal your mother’s Valium if you have to, but knock yourself out for at least 4-5 hours of the flight.

You will arrive in the early morning. The airport, even at 8:00 am, will be a mess. Charles DeGaulle is either the biggest headache in travel (worse for departing flights than arriving), or just hugely annoying on par with dozens of other international hubs. It is never a pleasant experience so grit your teeth, get through it, and think of the meals ahead.

Clear passport control, get your bags, and find a cab. Parisian taxis are good and reliable and won’t try to cheat you; but Uber is better. It’s easier to find the cab stand at the arrival terminals than the rideshare pickup areas so hop in and show your hotel’s address to your driver on your phone. Once in town, stick with Uber.

The ride from the airport to the central arrondissments can take anywhere from 30-90 minutes to go 34 kilometers (21 miles) depending on traffic.  The only time it’s ever taken me less than an hour was at 5:00 am, on a weekend, in a driving rainstorm.

Don’t even think about going in the summer. The third time I went to France was in late June, 1998 and it was sweltering, crowded and miserable. And it’s only gotten worse the last quarter century. After two weeks of sweating through crowds and a dozen shirts, I vowed then never to return unless it was sweater weather, and I’ve kept that promise for 26 years. The good news is Paris is more north than people realize (roughly on the same latitude as Rolla, North Dakota(?), and late May is a gorgeous (and quite cool) time to go.

Once you do get there, say, this fall or when the Olympic dust dies down, here is how I attack la capitale de la gastronomie:

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Bring your best thick-soled walking shoes. Better yet, bring two pairs and don’t worry about being fashionable. Nothing brands you a tourist faster than showing off your shiny spats (or spiked heels) when all the locals are tromping about in clunky boots.

Speaking of fashion: scarves are to les hommes de Paris what feathers are to a peacock. As soon as the temperature dips an inch below 70, they wrap their necks in them as if they were trekking through Greenland. Bring one (preferably the size of a bedspread), or buy one there and wear it like a world weary Parisian in love with his blanket.

Final dress code note: Paris is a lot less formal than it used to be. However, in some of the tonier hotels and gastronomic cathedrals, without a sport coat on, you will feel as out of place as a Twinkie in a patisserie. So men: bring a blazer. Women: you’re on your own. These days you can get away with almost anything.

As for accommodations…

Decent hotels are everywhere. Paris is full of great small hotels with clean facilities and helpful staffs. Like everything else, prices seemed to have risen 50% in the past five years. Expect to pay at least $250/night for a decent bed in a smallish room, with plumbing that’s a lot more reliable than it was in 1994.

It may be a bit off-brand, but for twenty years, I was the king of the shitty Parisian hotel — Hotel Malte, Hotel Crayon Rouge, Hotel Therese, Hotel Cambon, Hotel Select, Hotel La Perle — from a Best Western near the Louvre to a hot sheet joint around Brasserie Flo in the Tenth that I used for a one-night stand {food, not sex} — were, for years, where I parked my solo self before trekking to a three hour lunch or four hour dinner.

Then, marriage civilized me. Like most wives, The Food Gal® has more refined sensibilities when it comes to these things, and doesn’t appreciate the charms of tissue-thin linens, pillows the density of cotton balls, and showers the width of a golf bag. For her I bite the bullet and try to book Le Relais Saint-Germain (in the heart of the Left Bank), or Grand Hôtel du Palais Royal (a block from the Louvre and Palais Royal) so she doesn’t have to walk over the bed to use the bathroom.

Regardless of where you cool your heels, it’ll be late morning when you arrive in town and your room will not be ready. This means you’re going to have a few hours to kill before you can wash off the airplane grime — which is why sleeping on the transatlantic flight is so important.

Another travel hack I’m fond of is a bit harder to cultivate, but it comes in particularly handy when you have to wait hours for your room:

Ritz Paris: 5 Star Luxury Palace Hotel & Spa - Place Vendôme(Towels so fluffy they barely fit in my suitcase)

Have rich friends! The kind who, in the before times, would’ve been bossing around porters with Goyard streamer trunks strapped to their backs. If you’re fortunate enough to befriend someone in the carriage trade, they might let you hang out at The Ritz (above), Hotel Lutetia, Mandarin Oriental or Cheval Blanc (where the $2,000/night rooms are always ready) before you crawl back to your hovel to begin a week of listening to other people flush their toilets.

Wherever you are, you’ll be dead tired (it’s the middle of the night your time), and in need of a shower. And, if you haven’t read this blog, you’ll find yourself standing in the middle of some hotel lobby, smelling like dried sweat and musty airplane cabin, and wondering what to do until 3:00 pm. This is where planning comes in. This is why leaving meals to chance, especially in a target-rich environment like Paris, is dumber than ordering a cheeseburger on the Champs-Elysee.

Image(Braserrie Flo)

Book a lunch venue for the day you arrive at a nice cafe/bistro within a few blocks of your hotel. Decent bistros are more common in Paris than baguettes these days, and with a little research, you can find a foodie favorite. Consult Paris by Mouth if you want to be in-the-know and au courant, and reserve a week or so before you arrive, knowing that your first meal on French soil will probably leave your waiter wondering whether it is you or the aged Espoisses he’s sniffing.

Here’s a sampling of places which barely scratches the surface of all the cornucopia of dining choices which await you, sort of in alphabetical order:

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Allard

Au Pied de Cochon

Bouillon Chartier

Le Bistrot Paul Bert

Brasserie Floderer

Brasserie des Prés

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Chez L’Ami Louis The link is to one of (the famously dyspeptic) A. A. Gill’s most acerbic reviews in which he savaged the place. Enjoy his prose, but ignore his vitriol. He must’ve been feeling more splenetic than usual, because L’Ami Louis is famous for a reason(s), and the reasons are it has some of the best poulet, foie gras, a haystack of  frites the size of your head (above), and baba au rhum in France. The hardest thing about it is securing a reservation. (Use a concierge.) The staff is gruff, but actually quite nice.

Flottes

Juveniles

La Bourse et la Vie

L’Assiette:

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Le Dôme

La Rotonde

Le Bon Georges

L’Ami Jean

Le Chardenoux

Le Grand Colbert

Le Procope

Le Servan

Le Severo

Lipp

Ma Bourgogne

Rotisserie D’Argent

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You could build a two week vacay around eating in only these and not have a bad bite. But there are bigger fish to fry in Gay Paree (see below).

As you can see, I lean heavily classic when it comes to French food — from cuisine bourgeoise to haute. If you want trendy (lots of tweezers,  Franco-Sino  mashups, high-wattage outposts from some enfant terrible) you’ve come to the wrong place. And If you’re looking for cheap eats, you’re really at the wrong address. That said, the street food of Paris is quite the bargain, and worth checking out.

Begin with a Day One lunch and you’ll start your visit with a thorough immersion in French food culture before you’ve even had a chance to unpack your bags.

After lunch (With a mandatory carafe of wine? Bien sur!) you’ll be more tired than Gerard Depardieu walking up a flight of stairs, but resist mightily the urge sleep. Stagger back to your hotel, and retrieve your bags from the lobby, check in, shower and change, and then….do anything but fall asleep. You’re full, you’re exhausted, and nothing sounds better than hitting the rack….but it’s only 5 in the afternoon. Collapse then and you’ll wake up at 2 am, rarin’ to go with nothing to do,  Dozing off on your first day is a serious rookie mistake and will consign you to days of waking up in the wee hours and conking out in mid-afternoon, which will rob you of days of eating enjoyment.

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This is where French café culture comes in to save the day. We guarantee that there will be a cozy one within a stone’s throw of your hotel. Find it, plop yourself in a chair, order a café crême, double espresso,  or café allongé, and caffeinate yourself to the nines. Take your time. Play on your phone. Read a book. They don’t care if you’re there five minutes or five hours. Once the jitters set in, that’s your sign you can make it a few more hours until a respectable bedtime.

Image(Avg. number of times crossing Le Pont Neuf when in Paris: 10)

Walk your ass off – our second favorite pursuit in the City of Light, and the reason we actually drop a pound or two on every trip. Pick a different neighborhood every day and then start walking. It almost doesn’t matter in what direction — (almost) everything there is to see in Paris is within a four mile radius of the Louvre, and picturesque strolls are everywhere. A few of our favorites. St. Honore du Faubourg (shopping!), Rue de Montorgueil (food), Rue Caulaincourt (gorgeous neighborhood in Montmartre), Rue de la Roquette (Bastille delights), Rue des Martyrs, Rue Rambuteau (cafés galore), Rue des Franc Bourgeois, or the entirety of Saint Germain de Prés, you get the picture.

“The best of America drifts to Paris. The American in Paris is the best American.” – F. Scott Fitzgerald

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Have a drink at Harry’s New York Bar. All Americans do. It’s nothing to be ashamed of. Then leave cocktails to the sheeple waiting at Bar Hemingway at the Ritz. As good as the drinks are at both of them, you’re here for the food and wine, pilgrim, not to booze it up. Getting drunk on vacation is for this side of the pond. And Germans.

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Adopt a wine bar.

Better yet, explore two or three. Wine is as much a part of French culture as sugar water is to ours. Going to Paris and not drinking wine is like touring Italy and skipping the pasta. You won’t find better French wine anywhere in the world, or at better prices. Here’s few of our faves:

Lucien Legrand Filles et Fils

Dilettantes Cave à Champagne

Willi’s Wine Bar

Ambassade de Bourgogne

La Cave des Abbesses

Most likely you’ll still be full from lunch, so plan on a tipple and light bite at one of these (all of them offer snacks to full meals), and then head to your home base to hit the hay. Don’t ask me to recommend natural wine bars though. We have nothing in common if you enjoy imbibing alcoholic kombucha dappled with scents of mouse droppings and hints of musty closets and sweaty feet.

Get the museums out of the way. My wife had been to Paris three times before she stepped inside the Louvre. Every time we’d walked past it she’d whine, “I want to see the Louvre.” To which I always replied, “There it is, now you’ve seen it. Let’s go to lunch.”

Pro tip: Hit the Louvre early on day two so you won’t have to put up with such misguided caterwauling. You’ll still be getting your sea legs, so schedule a private or group tour as early in the day as you can. We’ve had wonderful luck through Viator, and when you sign up for the small group tour, often it’s just you and the guide. Don’t forget to tip the guide (about 20 euros/pp is appropriate, more if they spend extra time with you, as ours did.) If you’ve got the energy, cross the Seine and knock out the Musée d’Orsay in the afternoon. Dispose with those and you can forever pat yourself on the back for being more cultured than the slack-jawed rubes you call friends back home.

Eat cheese.

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Slurp  oysters.

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The French are the biggest oyster and cheese eaters in the world. Paris is the apotheosis of shellfish appreciation, and glories in its fermented curd culture, so take full advantage.

Skip the Eiffel Tour. It’s a total shitshow these days. You wanna see La Tour Eiffel? Look up from anywhere in Paris and you’ve seen it. Ditto Notre Dame. The approaches to both are crammed with screaming toddlers, obnoxious Instagrammers, and hordes of tour groups speaking everything from Cantonese to Swahili.

Image(See? Now you’ve seen it.)

Do not miss a river cruise.  This should be mandatory for first-time visitors. We did a lunch cruise a year ago and the food was remarkably tasty, as were the house wines. The dusk and evening cruises are supposed to be spectacular. Whenever you go, it will be three of the best hours you’ll spend in the city.

Restaurants! Restaurants! Restaurants! Remember, Paris isn’t just the ancestral home of the restaurant, it is also the food capital of the world with at least 44,000 restaurants (cf. New York City, which has four times the population and half as many food outlets). Equally impressive is the fact that most of its temples of gastronomy are open for lunch — and the food is just as good, the portions a little smaller, and the tariff a bit shallower. Plus, you have the added bonus of being able to spend the rest of the day walking it off.

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This territory has been covered extensively on this blog before. To summarize, consider your options:

Guy Savoy might be the best restaurant in the world.

L’Ambroisie is the pinnacle of classic cuisine in an historic setting, and even though the menu is entirely in French, they are extraordinarily friendly and patient with clueless Americans.

Taillevent might be the swankiest place on earth to have lunch. If you don’t want to spring for such an upscale extravaganza, Taillevent’s wine-centric spinoff —  Les 110 de Taillevent  — comes highly recommended by our staff:

Wine Full GIF

The legendary La Tour D’Argent may be the most spectacular combination of food, wine and setting on the planet. The wine list alone is worth a trip:

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Pro Tip: Do not despair. Trying to navigate this tome is more futile than trying to parse French genders. Do what the pros do: Ask for it respectfully; accept it religiously; peruse it solemnly; then point to a region and a price point and throw yourself on the mercy of the sommelier. In multiple visits they have never steered me wrong.

Pierre Gagnaire continues to be one of gastronomy’s most inventive chefs. He’s may be in his 70s, but his restaurants haven’t lost their fastball. Gaya — his cozy seafood refuge, tucked into a Left Bank neighborhood —  remains a stunner, toggling between tradition (impeccable Dover sole, below) and innovative takes on things that swim:

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Another eye-popper is the over-the-top Le Clarence — ensconced among the sconces in a re-tooled 19th Century Golden Triangle mansion. Renowned for its elegant cuisine, Chateau Haut-Brion collection and chariot de fromages, this joint is so fancy, you can be excused for thinking the staff is looking at you as if you have a bone in your nose or a papoose strapped to your back.

Arpège retains its 3-star status, with many glorifying its exaltation of turnips, lettuce and the like. Others claim it is past its prime. We are firmly in the latter camp.

Le Climats — a perennial favorite for our annual Burgundian bacchanalia — has closed, and Le Grand Vefour (a must-stop for 27 years) seems to have shed its Michelin history and re-made itself into a glorified bistro. Pity.

If we were to chase les trois etoiles again, it would be at Alléno Paris au Pavillon Ledoyen or Le Prés Catelan. Or Lasserre. We’ve never been, but it’s on our short list. Maybe some day we’ll get there, to Lasserre. In the meantime though, we’ll mostly leave these temples of excess to the nouveau riche gastronauts who frequent them.

not that there's anything wrong with that seinfeld GIF by myLAB Box

You will enjoy yourself much more, and save a little coin, by sticking with lunch at a Michelin 1 or 2-star — where everything is almost as perfect, and what little isn’t is only known to those inspecting the place with a microscope.

Pro tip: Lunch is the right move. After a morning of cultural enrichment, museum fatigue, shopping, or some other waste of time, a proper dejeuner on day two is perfect for your first big deal meal. This is when the big game hunting begins in earnest. Do you want to see what’s new on the gastronomy scene? Visit an old reliable? Surround yourself with luxury? Or try something edgy and out there? It’s time to step up your game and take the Michelin plunge in the last place on earth where the stars actually mean something.

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And don’t leave without at least one meal at Le Train Bleu – still the most visually spectacular restaurant in the world. Be forewarned however, cheap travel and Instagram have turned what was once a beautiful sleeper (attended to solely by lovers of Belle Epoque decor and those waiting for a train at Gare de Lyon) have made it a favorite of the selfie-stick set. It’s probably a tad more breathtaking at night, but tables are easier to come by at lunch. The food is remarkably good for such a large operation. So is the service.

For those not wanting to spend a car or house payment on a meal: most sidewalk cafés have perfectly serviceable set menus (always a fixed price for three courses) which will keep you alive. And don’t underestimate the gastronomic joys of le jambon-beurre or a Breton galette (basically a buckwheat crêpe) — both of which are easily found on the street, food stores or in the boulangeries which dot the city.

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Spend a day in Montmartre. But make it a weekday. Weekends are more crowded than Disneyland on the Fourth of July. Go early, grab a kouign-amann at Le Pain Retrouvé (above) to fuel your quads as you traverse the steep streets:

Image(Today’s menu: lunch, then walk it off)

One full day won’t be enough but it will give you a nice taste of life in the village where Amélie roamed, and one which Toulouse-Lautrec might still recognize. For lunch: duck into Le Coq et FilsAntoine Westermann’s ode to poultry. It’ll be the best $150 you ever spend on a yardbird:

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Hit a farmers market.  This is recommended even if you’re not in Paris solely to eat and explore the food scene. (Quelle horreur!)  The sheer variety of seafood, vegetables, cheese, prepared foods and meats puts eating in America to shame. Since you’re a tourist, you mostly will be gawking instead of buying stuff, so set aside an hour or so to gawk to your heart’s content. The vendors tend to be way friendlier than they used to be.

Visit Père-Lachaise — only if you feel a kindred spirit with Oscar Wilde or Jim Morrison. Otherwise, skip it. The neighborhood is way out of the way, with little to offer but seedy streets until you get closer to Place de la République or the Marais. Plus, it’s full of dead people. Lots and lots of dead people. Underneath mountains of concrete. It’s a Catholic thing.

Cultivate a French Connection.We have a friend. Let’s call her Babette. We can’t claim Babette as our own since we met her through close friends, but now she’s part of the family. She’s Parisian, successful, insouciant, funny, thin, beautiful — one of those gals who falls out of bed looking like she just stepped out of Chanel — and always there to guide us to a hot spot, or help secure a reservation.  She also has the worst taste in men since Britney Spears. There have been so many Jacques, Gilles, Françoises and Hervés we can’t keep them straight. Most of them look like they came straight from Central Casting, or were runner-ups in a Jean-Paul Belmondo lookalike contest. Whatever. This steady parade of suitors somehow makes Babette even more charming. It’s all so very very French, right down to the cigarettes, nonchalant melodrama, and scarves the size of bed spreads wrapped around everyone’s necks:

Lenny Kravitz Oversize Blanket Scarf Was A Runway Trend

Don’t bother learning the language. My travails with the French mother tongue go back half a century. After failing to learn it at least a dozen times, I’m now simply grateful for Google translate, and for the two generations of Frenchmen who have grown up learning English in school. I’m looking forward to my teenage grandson becoming fluent, ready to serve as my translator and squire me around France in my golden years, as long as I’m paying for everything.

Les Invalides is a must — especially for history and military buffs. Perhaps I’m remembering my visit(s) through a rose-tinted haze, but I seem to recall The Food Gal® being riveted by the intricacies of the French 75 field gun, and questioning whether Napoleon was premature in releasing Marshal Ney’s cavalry at Waterloo.

Image(The Food Gal® pondering the intricacies of French artillery)

Pretend you’re a Frenchman — which is best done by exploring every inch of the Luxembourg Gardens and the Jardin des Tuileries. Pack a lunch, grab a seat, and watch the world walk by. There are no two more romantic parks anywhere in the world. It’s only about a 30 minute saunter between them, so set aside a day for urban hiking, provision yourself at Marché Maubert or Marché Saint-Germain and go nuts.

Hotel bathrooms are your friend. The one downside of walking for hours on end (and finding yourself miles from your hotel) is you are always keenly aware of your bladder’s capacity. While small cafes and restaurants frown on you popping in just to empty your vesica urinara, larger hotels always have facilities on the first floor, and generally don’t mind if you use them (as long as you are dressed like you could be a guest). I’ve been told public toilets dot the sidewalks all over Paris, but my chances of using them are roughly the same as the Louvre being turned into a Wal-mart.

Eat (and drink) in Montparnasse. Just the way Hemingway and James Joyce did. The cafes – La Coupole, La Closerie des Lilas, Le Dôme, La Rotonde, Le Select —  are legendary. The seafood is impeccable, and the atmosphere straight out of the Roaring 20s. These are the joints that literally created the term “café society”,  and each is an eyeful, generally welcoming, with copious indoor and outdoor seating. This makes them especially attractive for those who haven’t booked in advance. Being a bit removed from the tourist corridor also means you’ll be rubbing knees more likely with locals than cargo shorts. A visit to at least one should be on every foodie’s itinerary.

A Floor-By-Floor Guide to Galeries Lafayette Paris Haussmann – Blog(Toilet paper and big screen TVs on Aisle 4)

Shop the way human beings were meant to: in department stores. Department stores in America are an endangered species, but Galeries Lafayette (above), Le Bon Marché, Printemps, BHV, La Samaritaine— are shrines to civilized shopping and still going strong in the City of Light. Most are architectural gems in their own right, and whether you’re buying or browsing, it is time well-spent. Added bonus: most have restaurants/food halls/gourmet grocery stores associated with them which are a treat unto themselves, and a perfect place to plan a picnic.

Make a pilgrimage to Poilâne. It’s roughly the size of my closet, and many Parisians scoff at its international success, but this is where it all started — the shop that made the world fall in love again with French bread.

 “Paris is a place where, for me, just walking down a street that I’ve never been down before is like going to a movie…Just wandering the city is entertainment.” – Wes Anderson

What have I missed? Strolling the Seine. Poking around the Jardin du Palais-Royal. Soaking up the history of the Place de Vosges. Croissant hunting (this award-winning knockout is from La Maison d’Isabelle):

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Copper cookware browsing at the iconic E. Dehillerin. Haute couture.  Immersing yourself in the cacophony of the Marais. Exploring the Trocadero, Champs-Elysee, Bois de Boulogne . The Opera House (Palais Garnier), Catacombs, Arc de Triomphe (another shitshow, but give it a whirl), Musée Cluny, the Sorbonne, the Latin Quarter, Pantheon, and a dozen other museums. (One of these days, we’ll get to Musée Carnavalet, the museum of the City of Paris.) It’s all there for the taking, or you can simply stroll around for days, snapping jaw-dropping pictures until your thumbs get tired.

Hemingway called Paris a moveable feast and truer words have never been written. But it is much more than just the best food city on earth. Paris my way will always be the greatest banquet in the world for the intellect, the senses and the soul.

Take us home, Edith:

 

Letter of the Month – So You Want to be a Food Writer…

Anton Ego and Jesse Eisenberg: some notes on the presumed objectivity of critics | MZS | Roger Ebert

Ed. note: Every week we get e-mails, DMs, texts, etc. asking for our favorite (fill in the blank) __________, steakhouse, sushi, dim sum parlor, high falutin’ French, you name it. We’re always happy to send advice along, but none of those make us think the way Jessica recently did:

Dear Mr. Curtas,

For the last 10 years I have followed your works. Dreaming of the indulgent, and exquisite food you have been blessed to eat. Now, at just shy of 30 years old; I have finally decided on a career change. From being the youngest person in the state of Indiana to get my cosmetology license. To then being a stay at home mother. I have finally decided,  after decades of loving food, cooking and eating. I want to write about, and share my food experiences, like yourself.
 After doing research on how to start, it seems quite daunting.
At this point you must be wondering why I am even bothering you. I would like to ask your advice. What is a good way to start out in the field? Should I go straight to social media? Should I be blogging? Should I make Tic Tok and YouTube videos? Do I need a shtick  (like I only eat at certain types of places)? Any advice you are willing to bestow upon me, would be more then welcomed!
Sincerely,
Jessica
<<<<<<<<<<<<<<<<>>>>>>>>>>>>>>>
Dear Jessica,
I’m going to give you two answers – one short (sort of) and probably along the lines you are looking for, and the other, another in a long line of my logorrheic lamentations on my alimentary ascriptions.
Answer #1:
Patience Young GIF - Patience Young Grasshopper - Discover ...
The first thing I would coach you to do is look around and then look inward. What are you really passionate about? Is it cooking? Eating out? Do you love something about your family’s food history that you’ve always wanted to share with others? Do you have family recipes you are proud of? Are you an avid baker? Does the thought of hunting down a great food truck quicken your pulse? Or do you dream of gourmet meals in dressed up settings?
This is a long way of saying yes, to get followers and be successful at this (however you define success) you will need a point of view and a shtick….but that shtick should always be an extension of who you are.
Then, I would look around where I live and check out who is covering the food scene. Check local magazines. Google local food bloggers. Check out TikTok and Instagram and see who is posting a lot in your area. And podcasting. Hell, even check out “elite Yelpers” and find out what they’re talking about.
Like any worthwhile endeavor, you have to start small. The greatest chef began making bread at his grandmother’s knee. The Hall of Fame ballplayer was once in Little League. Search for a niche in an area you love and see what unique voice you could bring to the subject.
Define what is special about your love of food and approach it from that angle. Use others for inspiration but try to find what makes your love of food unique to you and then figure out the best way to share it with others.
As for social media, I’m all for it, even if, for writers like me, its explosion has been more akin to what that asteroid did to the dinosaurs. TikTok is for youngsters (sort of) and those with the time (and skill) to produce short videos. Nothing against gloppy cheese pulls and humongous tacos, but there’s a gazillion TikTokkers and YouTubers out with whom you will be competing. Distinguishing yourself is going to be mighty hard. But if videos are your thing (and for those under 40, they seem to be), have at it. The learning curve isn’t that steep, but you have to do whatever you do consistently. The food landscape is littered with people who wanted to blog, or podcast, or post about food on some site, and then flamed out after a few months. The only way to build a following is to be a constant presence on whatever venue you choose, and hope that word of mouth increases your visibility.
Instagram is simpler, and becoming easier (either for still photos or videos), with the added bonus of now being more realistic and less concerned with professionally-polished content. As a recent article in Eater put it:
“The things that I see in photos now are really more of that photo dump style,” says Maggie. “It’s less of the perfectly curated marble studio and more interest in my actual kitchen that I actually cooked in.”
All of which bodes well for klutzy amateur food photogs like us, who simply want to get people excited about the foods we love.
To summarize: Find a shtick you love and shtick with it. Pick your platform and go nuts. But always be yourself.
If you truly want to write about food, the climb is much steeper and the audience much smaller, as you can read below…
Answer #2:
Best Galloping Gourmet GIFs | Gfycat
(Let’s discuss our days as a galloping gourmet)
Before I begin doling out the infallible, inspiring, and unerringly erudite advice for which I am known, let me begin by noting that the landscape has changed dramatically since I began my career in food, no more so than in the past decade. The following is a much longer overview of my food writing trajectory (over ground which has been plowed before), to give you a little history on the subject of food writing, and perhaps some guidance.
I do not know how well you write or how much you intend to do it. I used to say that to be a good food writer you had to cook a lot, eat a lot, travel a lot and read a lot. The past ten years have relentlessly, systematically dismantled each of those (supposed) pillars of knowledge. Now, all you have to do now is know how to manage a social media account, none of which have anything to do with the written word. Cooking knowledge, eating adventures, and traveling experiences have also taken a hit, since with the swipe of a finger, a person can sound like they know all about Hong Kong dim sum parlors, or the best pastrami in New York.
Back in the Late Cretaceous period, you had to put in the work. Now, all you have to do is…
Fake It Till You Make It Emily GIF - Fake It Till You Make It Emily Emily In Paris - Discover & Share GIFs
(No passport? No problem.)
….which seems to be the motto of your generation (sorry).
Writing is rapidly becoming a lost art, right down there with toad doctors and drysalters, Though it may be an endangered species, for forty years of my life, the written word was the only way to communicate about food. In cooking, home cooks used to have to decipher impenetrable prose to learn a recipe from a printed page. This was how people were taught for over a century. Now, you can learn everything from mille feuille (puff pastry) to how to butcher a whole pig from a YouTube video.
Writing is hard. A real pain in the ass. (The classic saying is: writers hate writing but love having written.) Writing is its own reward, but you have to be driven to do it, and do it all the time. You can no more be an occasional writer (about food or anything else) anymore than you can be a good part-time violinist.
If you want to write about food, it helps immensely to be a good writer first. One can learn to write well, but as with music and sports, it helps to have a facility for it, and to start young. I knew I could write about food before I ever started doing it. I knew it in the way a good athlete knows from the beginning that they can play their sport. But as with golf (my favorite sport), even if you’re good, you have to keep at it, and even with constant practice, it can be frustrating.
Reading and writing are exponentially harder than talking and listening, which is why there are 2.4 million podcasts out there, and also why so much food media has taken to visual and spoken word platforms. Posting videos beats the pants off of slaving away for hours at a keyboard trying to think of entertaining ways to describe a dish or a meal. This is not to say producing YouTube content or podcasting is easy, but it ain’t as hard as churning out a thousand entertaining words about a restaurant.
Precious few people now want to read about food anymore than people want to write about it. The internet has created a race to the bottom, with both media and customers feeding off each other (PUN. INTENDED!) by demanding less and less in the form of thoughtful content — the triumph of unbridled narcissism over gastronomic rumination.

Well That Didnt Go Well Julia Child GIF - Well That Didnt Go Well Julia Child Julia GIFs(Mr. Curtas’s less-than egg-cellent TV career hit a snag when they discovered he had a face made for radio)

In the beginning, there was nothing insidious about social media platforms. They were convenient and free and immediately brought millions into the world of good food, nutrition, and better eating. In the space of this century they made more knowledgeable consumers out of an entire generation. I called this the Age of the Blogs (2002-2012) and what others have called the “good internet” or the Golden Age of the Internet — when people sought out websites and in-depth information about everything from pizza to politics.

Once Facebook took off though (around 2010), followed in short order by Instagram (in 2014 ) most blogs got plowed under by the sheer mass of two sites where everyone could get their news, info, pictures, and friends without ever having to leave a web page (cf. search engine optimization).

The rise of social media further combined to (almost) obliterate the mainstream food media where I made my reputation. Ten years ago, you could find me all over old school venues and some social media. Now it is just the opposite. I made my name by writing — first with radio commentaries (about food and restaurants), and later in print periodicals, which led to this website, TV appearances and eventually to my book (shameless plug alert!): EATING LAS VEGASThe 52 Essential Restaurants…
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The big national food magazines now exist only as a memory. Most local periodicals have either thrown in the towel, or gone completely to the free internet (with content that appeals to those with the attention span of a housefly). Food TV (what is left of it) has been reduced to ridiculous competition cooking shows. What has been buried under this avalanche of information are pearls of  wisdom. (MIX! THAT! METAPHOR!) Expertise is no longer valued. Now people want short, sweet and sexy — easy-to-digest info better at grabbing attention than making you think.
It is into this world you will step, Jessica:.
Tomato food pizza GIF on GIFER - by Feloril
Thus is the food media world now paradoxically saturated with content and starving for substance. Most media is either pay-to-play (advertorials disguised as journalism), or the kind of “influencer” nonsense (pretty pictures and gooey videos) designed to advertise to Yelpers.  Getting paid to write anymore is a pipe dream. The few of us who still get freelance gigs are doing it for peanuts. The number of food writers in America who actually draw a salary they can live on would probably fit around my dining room table. The days of Anton Ego are long gone.
So, whatever you do, dear Jessica, do it for yourself and no one else. The best a young person can hope to do in this climate is to develop an audience through social media, and then cultivate some kind of content-creating gig that will pay enough to subsidize your culinary appetites. But keep in mind, you will never be good at what you do, if you are only doing it for the clicks, or the $$$, or  the free food.
Final Thoughts:
Best Anton Ego GIFs | Gfycat
In his excellent essay on the essence of criticism, H. D. Miller writes:
Anton Ego has a pure soul. He is someone who cares only and exclusively about art (in this case cookery). He knows what is good and suffers enormously from what is bad. This is close to what I mean by “critical sense”, that the critic knows, deeply knows, the difference between what is good and what is not and is emotionally affected by it.
The job of a good critic is to educate, not simply appeal to the lowest common denominator. You must be in love with what you are writing about, and you should want to relentlessly share you passion with others. Without that level of emotional commitment, you will most certainly fail. With it, you will always find the devotion to keep going, no matter how large or small your audience.
I have always written for me, or someone like me. Every word — going back to my first radio scripts of 1994 — has been aimed at an avid home cook with an insatiable love of restaurants, travel, food and drink. I write for someone who gets as excited by a good cheeseburger as they do about a life-changing gourmet meal. Most of all, I have written for that person who wants to eat the best food, in the most authentic places, wherever they find themselves. Who wants to know why this taco is better than that taco, or why some famous chef isn’t worth your time or money, while some unknown cook, slaving to make the rent, is worth a trip — sometimes across town, sometimes across an ocean.
This is the best advice I can give you: think about who you are and what you love. Write, blog, podcast or produce something in whatever format for the person you are, and for an imaginary person just like you, who gets as excited as you do about whatever it is you are talking about. Do that and you will find an audience who appreciates you for all the right reasons, no matter what its size.
Best and bon appétit,
John Curtas
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My Summer of Suck

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The only things worth talking about are sex and death. – Jean-Paul Sartre

I’m supposed to be in Italy right now. Should have been there a week already. But something sinister grabbed me by the lungs three weeks ago and hasn’t let go. All the tests say I’m healthy enough to kayak the Colorado, but my short, panicky breathing tells me otherwise. Taking a deep breath has become harder for me than ordering a vegan pizza.

I’m not exactly bedridden, but a twelve hour plane flight was more than my anxieties could bear. More specialists are on the horizon; we shall see.

In the meantime, I’ve had a lot of time to wonder why the stars have aligned to turn this into my personal Summer of Suck.

Mother dying? Check. Wicked sinus infection that laid me up for most of June? Check. Remember my busted toe? Walking was a pain for almost two months, but that’s small potatoes at this point.

Just when the physical pain, body aches, and soul-crushing loss of a loved one all seemed to be subsiding, I awoke in the middle of the night not being able to breathe. Haven’t spent a conscious minute not thinking about breathing ever since.

Many people close to me (The Food Gal®, my sister, the last sommelier who poured me a glass) think the whole thing may be in my head. With that in mind, I thought I’d explore a few theories about why this is happening. More specifically: what could be weighing on me to the point where a fundamental, automatic bodily function now feels like a daily challenge. Some of these are pretty obvious, others unique to me. Collectively they might supply some answers. Writing them down helps me take a deeper breaths while I’m typing. So there’s that.

GETTING OLD SUCKS

YARN | Getting old sucks. Don't let anybody tell you any different. | Jumanji: The Next Level | Video clips by quotes | c4d2c0cf | 紗

Who knew? It is such a cliche to say that youth is wasted on the young, life is too short, and you never really appreciate someone (or your health) until they are gone. But as you age, the import of these phrases comes into sharp relief, and their meaning weighs on you like a ghostly specter, always there whispering terrifying realities to you.

It’s a given that we always take good health for granted until some affliction grabs us. (You have no idea how much you take your bung hole for granted until hemorrhoid surgery turns your aching anus into the focal point of every waking second. DETAILS UPON REQUEST!)

The list of things that fade with age are too numerous to count. I’ve been blessed with good hair, decent skin and a great memory. (My memory is so good I sometimes wish it wasn’t. There are many events from my past, some many decades old, that I still cringe about when I remember them in excruciating detail.) My eyesight has been shitty since I was six, so aside from those annoying floaters inside my eyeballs, I can’t complain there, either.

Of course I’m heavier than I once was, and losing ten pounds seems like a Sisyphean task, which also describes my sexual performance. (Note to young men: enjoy those heroic erections while you can. After sixty, even with pharmaceutical help, you’re lucky if your penne ever gets to al dente.)

LOVE AND DEATH

“I’m not afraid of death, I just don’t want to be there when it happens.” – Woody Allen

Film — Love and Death ,Woody Allen , 1975.(Your table is waiting, Mr. Curtas)

Losing your last parent is another reality that comes to us all. They were there at your beginning — bigger, stronger, wiser than you could ever hope to be. Then, over the decades, the roles reversed. They begin to decline as you ascend, and in their advanced years they look to you the way you once revered them: as a tower of strength, love and protection. If you’re lucky like I was, at least one of your parents will not go gentle into that good night, fighting back and forestalling their inevitable disintegration, retaining their mobility and their nobility right up to the end.

My father faded more quickly than my mom, dying at 80 of a blood disease, but neither of them ever lost their eyesight, their hearing, or their joie de vivre. I still remember my dad sitting up in his hospice bed, fading in and out from whatever pathogens and chemicals were coursing through his veins, but lighting up like a kid at Christmas when I brought him a plate of barbecue. Mom used to joke about his hearing: “I wish it didn’t work so well – whenever we’re whispering in the corner about his condition, he hears every word.”

So I’ve got that to look forward to: being keenly aware, through sight and sound, of every chink in the armor and leak in the machinery which is certain to befall me.

I’m dying and I know it. All of us are. The great Oliver Sacks, while literally on his deathbed, wrote a book “Gratitude” about what kept him going through his terminal illness.  As a (part-time) writer, I can see how absorption in one’s craft can supply an important diversion from the reckoning we face.

Sacks, famously, did it with his obsession with science (he was a neurologist and a total Periodic Table geek). As he put it:

“Times of stress throughout my life have led me to turn, or return, to the physical sciences, a world where there is no life, but also no death.”

It would be nice if religion or (C12H14CaO12)n (calcium alginate) gave me a boner (or helped me sleep at night), but that’s not the way I’m hard-wired. Losing yourself in abstract principles is difficult when you have the attention span of a housefly.

LOSING AMBITION

Forever Lazy GIFs - Get the best GIF on GIPHY(Epicurean education, 21st Century style)

I used to be great at rebooting myself, and reviving my energies, no matter how badly I crapped out at something (marriage, career setbacks, money troubles, etc.) “I never worried too much about you, you’re a survivor,” my mom always said, and I guess she was right.

For 60+ years I was great at springing to my feet and avoiding the standing eight count. Whether it was something good for me (golf, cooking, writing, work), or self-destructive (women, ego, partying like it’s 1999, all the time), my attentions vacillated from the compelling to the insatiable. (One thing that never motivated me was money, much to my ex-wives’ chagrin.)

But times have changed and age has caught up with me. As Garrison Keillor recently put it: “In your seventies, you lose your ambition.”

Boy do you ever. And when someone like me loses his motivation to prove himself (whether in the kitchen, the bedroom, or the courtroom), the wattage within has dimmed and you can feel it.

Younger people do not know this feeling. They still have mountains to climb, and an entire world of commerce exists to trade on their hopes and spurious dreams: selling them everything from cars to clothes to entertainment — each sales pitch aimed at trying to convince us how important something fungible is to our well being.

Amusing ourselves to death, as Neil Postman put it, anesthetizing ourselves in the service of mindless consumerism. The smarter among us suspend our disbelief and indulge ourselves with these perquisites of purchase, while ultimately realizing how little they mean. But you don’t realize this until you’ve drifted into old age, and one day realize how little joy you actually get from everything competing for your attention.

As I age, I have become less and less interested in: politics, the economy, global warming, abortion, culture wars, gender identities and education battles. These are future concerns; at my age, you become a man of the present.

FOOD WRITING FUTURE

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Through divorce, professional pressures and numerous ups and downs, my food writing has sustained me since 1994. Kept me level and focused when (sometimes) all I could see was despair and chaos.

For all those years, no matter what was going on, there was always a script to record, a television appearance to make, or a review to write. Thus did the world of food and restaurants become woven into the fabric of my daily life. Even with the advent of the internet, this website provided us a nice blank canvas (and a bigger microphone) from which to pepper the landscape with our opinions. (Mix. That. Metaphor!)

Social media, as it slowly eats our brains, has only made things worse. “Everyone’s always sellin’,” my dad used to say, but until a dozen years ago, the only ones selling were those with something to sell, as in: an actual product. Now, everyone is their own brand, and woe to anyone under forty who isn’t constantly promoting themselves. The whole thing is exhausting, and definitely a young person’s game.

I understand why businesses do it, but long for the old days when restaurants slaved away and hungered for a little recognition in traditional media, rather than constantly bombarding customers with promotions, food porn, and chef’s lifestyle pics. I yearn for the undiscovered gem and hidden treasures — not the umpteenth video of pizza goo,   advertising disguised as influencing, or whatever the f**k this is:

Chantal Sarault / Foodie Beauty | Page 2330 | Kiwi Farms

You may find this hard to believe, but a dozen years ago, I was begging, BEGGING, restaurants to get on social media. Now my Instagram feed is nothing but a tsunami of selling, and all social media is one gigantic marketing platform.

What you gain in information, though, you lose in the romance of discovery and the seduction of surprise. Where’s the fun in knowing the whole menu, and what the food will look like, before you step through the door? By the time you get to most restaurants these days, you know everything from the brand of olive oil they use to the names of the chef’s children. God bless Chinatown, where a bit of modesty is still practiced, and they let the food (and not shite like this) do the talking:

Mishti Rahman Influencer GIF - Mishti Rahman Influencer Pretty - Discover & Share GIFs(I am so influenced now to eat this pizza)

I NEED A HOBBY

For forty years I’ve been obsessed with food. For almost thirty I’ve been writing about it. But as I’ve said since 2014: people are not interested in reading about food anymore (see above).

Something is needed to fill in the gaps of more free time which you and I will inevitably have in our later years.

My wife calls it something to propel me forward. Something which is decidedly lacking in my world right now.

On the bright side, I made a very good risotto this week which made me happy. I learned to make risotto from Marcella Hazan (in person) and that makes me proud. Maybe I’ll turn this into a cooking blog. Heaven knows the world needs more of those…

https://twitter.com/i/status/1553819294646947840

I kid. I kid. The world needs another cooking blog like I need another ex-wife. Showing off your kitchen skillz is something for which social media is beautifully suited. I think I’ll confine my creations to those venues. Maybe that’s what I should do on Tik Tok, when I’m finished looking at young women lip-syncing in their underwear.

I SUCK AT GOLF

…but not as much as this guy:

Charles Barkley Golf GIFs | Tenor

Golf was once my go-to therapy for everything from business pressures to a broken heart. I started playing when I was twelve and played a pretty respectable game (10 handicap) for about twenty-five years. My best golf came in my forties when I could break 85 on a good course without breaking a sweat. (BRAGGADOCIOS? YOU BET!)

Then, I gave it up….for twenty years! Many things conspired to end my love of golf: a divorce, the expense (playing became criminally expensive during the Tiger Woods era), losing a well-paying job in a big law firm, re-booting my career as a solo practitioner in the early aughts, and finally (and probably most important): the food thing taking off at the same time. Put them all together and my golf bag became a forlorn, discarded symbol of another me in my garage; so starved for attention that when the clubs were eventually stolen, it was probably a year or two before I even knew they were gone.

But all golfers are secretly gluttons for punishment. So against all odds, I decided to dust off the old irons about a year ago and have been diligently pounding balls at the driving range at least once a week — fully aware that my best golf is like a long-gone ingenue whose beauty will never be recaptured…even if an old diva like yours truly won’t admit it:

Is it better to speak, or to die?(Mr. DeMille, I’m ready for my pitching wedge)

There are many reasons for this: 1) Golf is hard. 2) Golf is really hard when you have a twenty-pound gut on you that wasn’t there twenty years ago. 3) You’re way less limber. And finally, 4) your bifocals wreck havoc on any attempt to focus on the ball — either just sitting there, waiting to be whacked, or anywhere it happens to go in flight (usually sideways).

In other words, I’m not as strong, or as flexible as I once was. I can’t see the ball worth a shit whether it’s right in front of me or flying through the air. (The skulled grounders I hit I can follow just fine, thank you.) My coordination has faded and my swing now flows less like syrup and more like a busted jalopy constructed of spare parts.

It makes NO SENSE whatsoever for me to put myself through this humiliation, but am I going to stick with it? You bet!

At this point, golf is like sex: something I used to be fairly good at that still beckons me, even though my performance falls woefully short of my previous standards. The benefit of golf is there’s no one balefully staring up at you when, once again, your putter comes up short. But I continue to chop away, taking comfort in the words of three-time Masters champion Jimmy Demaret: “Golf and sex are the two things in life you don’t have to be any good at to still enjoy.”

NOSTALGIA BITES

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The late Christopher Hitchens once said that when you turn sixty, you start looking back. I’ve delayed that process for ten years, but am now reckoning with it. But It’s hard to turn a rose-colored gaze on the gauzy memories of the past when sadness lays heavy on your breast and you have trouble taking a breath.

I have too many pictures, too many books, too many menus, and too many memories to cull through. Things that once comforted me, now feel like a burden. The thought of looking through decades old albums of times both good and bad, should bring a smile to my face. Instead, I think of them with dread, as if revisiting the past diminishes the present, or reminds me of the person I will never be again.

SELF DIAGNOSIS

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Some people (like me), love to go whistling past the graveyard — feigning nonchalance with the confidence of a teenager — but we know we’re only fooling ourselves. The Boogeyman under your bed may be in your imagination as a child, but the Grim Reaper is all too real, and standing at the end of your personal cornfield as an adult — ready to reduce your sentient stalk to a pile of dust.

Maybe the cure is simple for my summer of suck: to find meaning in the simple pleasures and tender mercies of everyday life. It has been very hard for me to do that over the past two months, but keep trying I will, because giving up is not yet an option.

Growing old will not make me a better person. (Turning fifty and settling down with my wife did that.) I intend to be the same feisty, not-suffering fools dude I’ve been for my entire adult life. There will be no religious conversion, no new leaves overturned, and no kinder-gentler persona adopted. By my age, your personality is pretty much set in stone, but the stage upon which my performance occurs doesn’t have to be. I may fit the official definition of an old man but I am not ready to be one.

Something has to change.

I need to find another mountain to climb.